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Media Specialist Digital Advertising

Media Specialist Digital Advertising

We’re looking for a Media Specialist Digital Advertising to join our Customer Segment team. You will be End-to-End responsible for the B2B digital advertising products of Immoweb (online and app), their performance and revenue monitoring cross segments. You will be the expert in digital advertising at Immoweb for external key stakeholders (e.g. 3rd parties, technology suppliers, etc.) as well as internal key stakeholders (e.g. marketing, sales, customer care, product, IT, etc.) and ensure the digital fundamentals of our advertising products are understood and practiced. You will support the development of new advertising products based on a thorough understanding of the Customer Segments.

The responsibilities/tasks

First, you will be responsible for the effective management of the B2B digital advertising products at Immoweb. You’re responsible for the process of planning, testing and implementing display advertising, performance based advertising, programmatic advertising, mobile advertising, remarketing, etc. and liaise with all internal and external key stakeholders. You’re responsible for the quality control, monitoring, maintaining and optimizing the digital advertising products. Therefore, you will tag, track, measure, analyze, report and follow up the KPI’s of performance and revenue of the digital advertising products (reach, impressions, CTR, CPL, etc.) via existing dashboards or new dashboards you develop. You’re responsible for the monthly reporting on the digital advertising revenue. You will initiate marketing campaigns to boost the digital advertising products if necessary.

Second, you will be the first point of contact for internal and external key stakeholders on day-to-day digital advertising. You will make all the operations run smoothly and solve any issues. You will formalize processes and act as a project manager. You will build strong relationships.

Third, you will become the expert in best practices and offer insights on trends, technologies and competitor offerings in digital advertising. You will follow price settings to enhance our offering and profitability. You will help identify new revenue opportunities through innovations. You will help to design new digital advertising products and write their business requirements. You will closely work with product owners and IT. You will ensure the digital advertising products support our clients’ needs as well as the monetization of it.

The profile requirements

At least 5 years of experience in digital advertising management and a core understanding of digital advertising media

Good understanding of digital media formats, digital analytics tools and targeting methodologies

Strong analytical skills with the ability to draw conclusions

Pro-active and hands-on. Pay attention to detail. Always striving for operational excellence.

Able to work collaboratively as part of a team

Able to reflect commercially

Excellent verbal and written communication skills, ideally comfortable in a commercial setting

Very good knowledge of French, Dutch and English

Our Offer

A professional and stimulating working environment where TRUST is the key value

Top of class Digital expertise

Chances to deploy yourself (yearly training budget, Immoweb University Days)

Autonomy, responsibility and challenging work

A dynamic, open and collaborative culture

Awesome teams and people

Work-life balance ; Homeworking , flexible hours

Well-being : Showers, fruit, fun room, …

Company events : Teambuilding, Year-End Diner, Happy Hours, Happy Monday Breakfast

A socially responsible company with a true impact on society ( Green team, charity support, digital accessibility for all)

And of course an attractive remuneration!

 

If you want to be part of a company in full expansion in Brussels (Forest), please send your application letter and cv to Immoweb S.A., attn Cindy Reyniers, Avenue Général Dumonceau 56/2, 1190 Bruxelles, or by email to jobs@immoweb.be.

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